What started as a meeting between Pharell Williams and Japanese streetwear legend Nigo, BBC/Icecream was born from the idea of allowing anyone to be a billionaire based on how they felt when they looked in the mirror. While BBC took the reigns of streetwear and hip-hop culture, Icecream did the same for skateboarding.
Drawing inspiration from their vintage archives, IceCream returns for F/W 2018 featuring their iconic all-over prints, stylized graphics and logo-heavy merchandise. Styled below with accessories from Stussy, and denim from NEUW and Rollas.
Shop the new FW18 IceCream collection here.
Photography: Andrew Scott IG: @MechanicalKingdom
Styling: Gianmarco Rinaldi IG: @TheRealestMarcoPolo
Model: Freshie IG: @YeahFreshie